Google Ads in Claude: what it can do

Short answer

Claude can run Google Ads once a connector gives it access to your account. With the official LoomaScale connector, it reads live spend, search terms and conversions, and it can add negative keywords, build paused campaigns or move budget within the daily spend cap you set.

On its own, Claude only sees the files you upload, so its view of Google Ads is a snapshot from the moment you exported it. Connected, it works from your account's live numbers: it finds wasted spend, explains what changed, builds campaigns and moves budgets — inside the daily spend cap you set.

To set it up, follow the step-by-step guide to connect Claude to Google Ads, with a screenshot of every screen.

Watch it happen, start to finish

Ninety seconds, start to finish: finding LoomaScale in Claude's connector directory, connecting it, signing in to Google Ads, and asking Claude a first question about a live account.

What are the ways to connect Google Ads to Claude?

Four that people actually use. Two of them let Claude change the account; the other two only put numbers in front of it.

Method	Live data	Can make changes	Setup
Directory connector (LoomaScale)	Yes, read on demand	Yes, within your cap	About 60 seconds
Self-hosted MCP server	Yes, read on demand	Yes, within the cap you configure	Days, for developer token approval
Reporting connectors	Yes, on a schedule	No, read-only	5 to 15 minutes
CSV or spreadsheet upload	No, a snapshot	Not possible	Manual, every time

The easiest path is the LoomaScale connector in Claude's directory. Add it in Claude and sign in: your LoomaScale account is created automatically along the way, then you're prompted to connect your Google Ads account. After that, everything is ready.

What can you ask Claude once Google Ads is connected?

Anything you would open the Google Ads interface for. And because Claude can build artifacts, the answer can come back as a table or a chart instead of a paragraph.

Audit the last 30 days: which campaigns spent money without a single conversion?

Make an artifact: a table of search terms with clicks but no conversions, sorted by cost.

Chart daily spend against conversions for the last eight weeks and mark where they diverge.

Add the five most expensive of those terms as negative keywords on their campaigns.

Draft a paused Performance Max campaign for my spring collection, with a $40 daily budget.

Write this week's results as a one-page summary I can paste into Slack.

More, grouped by the job they do, are in 15 Claude prompts for Google Ads; a full account review, step by step, is in how to audit Google Ads with Claude. Tip: keep your target cost per conversion and brand rules in a Claude project, so every chat about the account starts from them.

Can Claude change my campaigns without asking?

Not beyond the limits LoomaScale's server enforces. Claude asks before a connector tool runs unless you chose to always allow it, but the server rules hold either way. New campaigns and ad groups can only be created paused, and a campaign LoomaScale did not build cannot be activated through it at all. Anything that moves money — a budget, a bid, an activation — is checked against the daily spend cap on your account and refused above it, never quietly lowered to fit. Set the cap to what you are willing to spend. LoomaScale never sees your Google password: access runs through Google's own sign-in, and you can revoke it from your Google account at any time.

Limits, supported platforms and how the guardrails work in detail are in the LoomaScale documentation. Using ChatGPT instead? Google Ads in ChatGPT covers the same connection there.

Questions people ask

Is there an official Claude integration for Google Ads?

Google does not publish one. Claude reaches Google Ads through a connector, and the connector decides what Claude may do: most are read-only reporting bridges, while an MCP server with write access can also make changes. LoomaScale is the second kind, and it is listed in Claude's connector directory.

Can Claude read my Google Ads account without a connector?

No. Claude cannot sign in to Google Ads on its own. Without a connector it can only analyze files you upload, which are a snapshot from the moment you exported them.

What is the difference between a Claude connector and a reporting connector?

A reporting connector copies Google Ads data out on a schedule, so Claude can only describe what it was sent. An MCP connector such as LoomaScale lets Claude call Google Ads on demand: it reads the current numbers and, within your spend cap, makes the change it recommends.

Can I use it inside a Claude project?

Yes. A connected connector is available in project chats too, so the project's instructions and files — your targets, your brand rules — sit next to live account data in every conversation.

Why ask Claude instead of opening the Google Ads interface?

Because most real questions span several screens. Claude pulls campaigns, search terms and conversions into one answer, explains it in plain language, and can hand it back as an artifact — a table or chart you can share without taking screenshots.

Can I run the server myself instead?

Yes. google-ads-mcp is the open-source server behind the same tools, MIT-licensed. You host it, register your own Google OAuth client and apply for a Google Ads developer token, which takes days to approve.

Try it on your own account

Create a free account, connect Google Ads, and ask Claude for a waste audit. 14-day free trial, unlimited requests, no card.

Connect Google Ads to Claude

Connect your assistant to your ad platform

LoomaScale runs inside the assistant you already use. Pick the pair you work with; each guide takes about five minutes.

Manage Google Ads campaigns from ChatGPT: search terms, budgets and new campaigns, paused for your review. One-click install from ChatGPT's directory.

Read the integration

Manage Google Ads from Claude: audits, budget changes and new campaigns, every write inside the spend cap you set. Connect from Claude's directory.

Read the integration

Install the LoomaScale plugin in Claude Code with two commands and audit Google Ads from your terminal: search terms, budgets and pacing, with skills built in.

Read the integration

Install the LoomaScale plugin in OpenAI Codex with two commands and audit Google Ads from your terminal: search terms, budgets and conversion goals.

Read the integration

Manage Facebook and Instagram campaigns from ChatGPT: ad sets, budgets and creatives in one chat. The same one-click install.

Read the integration

Manage Facebook and Instagram campaigns from Claude: audits, budget caps and new ad sets, inside the limits you set.

Read the integration

Run Facebook and Instagram campaign reviews from Claude Code: the same plugin, one sign-in, and skills for waste audits, pacing and creative fatigue.

Read the integration

Review Facebook and Instagram campaigns from OpenAI Codex: the same plugin and sign-in, with placement, age and lead-quality checks.

Read the integration

Connect Manus to Google Ads through LoomaScale’s MCP server. Analyze campaigns, keywords and search terms, then request changes within your permissions and spend cap.

Read the integration

Ask Slackbot about Google Ads in any Slack DM: audits, search terms and pacing checks, with changes kept inside your spend cap. Install the app once per workspace.

Read the integration

Connect Manus to Meta Ads through LoomaScale’s MCP server. Review Facebook and Instagram campaigns, ad sets, creatives and placements.

Read the integration

Ask Slackbot about Facebook and Instagram campaigns in any Slack DM: delivery, pacing and ad-set spend, read live from Meta Ads.

Read the integration